Terms of Service

Last updated: October 2026

1. The service

Hafzen runs tests measuring brand visibility across search engines (SEO), AI answer engines (AEO), AI crawler readability (GEO) and AI agent readiness (AO). Scores use documented, deterministic methodologies from data collected at test time.

2. Pricing — pay-per-test

Per-pillar tests: $7.90 each — all 4 pillars for $29.90. One payment unlocks exactly one run for the selected tests. The public GEO quick scan at /scan is separate and free; authenticated dashboard analyses are paid. No subscription, no credits, no auto-renewal. A payment is consumed only when the test actually starts.

3. Refunds

Completed tests are not refundable (third-party API capacity is consumed at run time). If a paid test fails to complete due to an error on our side, we re-credit or refund it on request at legal@hafzen.com. EU consumers: by starting a test you request immediate performance and waive the 14-day withdrawal right for that completed digital service.

4. Acceptable use

Only analyze websites you own or are authorized to assess. No attacking, overloading or scraping third-party sites, no reselling access without written agreement, no misrepresentation of reports. Abuse leads to suspension.

5. What scores are — and are not

Point-in-time measurements from third-party data. AI engines are non-deterministic — results vary between runs, which is why we report stability metrics. Scores are decision-support indicators, not guarantees of outcomes.

6. Intellectual property

Your data and reports belong to you and may be shared freely. The product, methodologies and brand belong to Hafzen.

7. Liability

Service provided "as is". Aggregate liability capped at amounts paid in the 12 months preceding the claim. No liability for indirect damages or third-party API changes beyond our control.

8. Governing law

Swiss law; courts of Geneva, Switzerland, unless mandatory consumer law provides otherwise.